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Lamb Consulting for Small Businesses and Organizations

8 Small Businesses Tips For Staying Afloat Through The Coronavirus Pandemic

4/16/2020

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Keeping Your Business Afloat During A Pandemic
For the past month, I’ve worked with dozens of small business owners in response to the pandemic and shutdowns. One thing is clear: every small business owner is impacted in some way. For some, business is better than ever (mine included). For others, they’re on the brink of bankruptcy. While these recommendations might not be able to help everyone, hopefully it will provide a lift for a few in this humble attempt to be of service during this weird world we’re all living in right now.


Below are 8 resources and suggestions that small business owners might find useful as they navigate the ebb and flow of running a business during a lockdown:


1. Small Business Loans
The Small Business Administration (SBA) are now providing targeted, low-interest loans (and some grants) to small businesses and non-profits that have been severely impacted by COVID-19.


2. Communicate Updates About Your Business or Nonprofit
Surprisingly, many small business owners have not added any language to their websites addressing any changes or updates regarding the pandemic and how it relates to their practice or business. Are you open or closed? It may seem obvious but it’s worth noting on your website. Also, several online tools are helping address changes by trying to make it easier for you to share updates. Google Business added a few tools so that you can provide a link to your website’s pandemic updates, post an update or mark your business as temporarily closed. You can also adjust your hours temporarily on your Google Business listing.


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    Debbie Lamb
    Marketing and Advertising Consultant 

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